Demi-fine · Modern retro
Not to complete you.To express you.
Distinctive modern-retro jewellery for women who already know who they are.
Why 1720?
A Taste of Our Own
We don't try to be everything for everyone. We curate a distinct modern-retro aesthetic.
Designed With Character
Pieces chosen for their form, detail and personality — not simply because they're trending.
Made to Be Worn
Distinctive enough to stand out. Versatile enough to become part of your everyday.
Worth What You Pay For
We focus on thoughtful materials, finishing and design at an accessible price.
Not fast fashion. Not a fortune. Just good jewellery. Cash on Delivery across Pakistan · 7-day returns.
For the ones who choose differently.
A collection of modern-retro jewellery with character, designed for women who know what they like.
Explore the Collection
